In November 2022, Pasadena voters had a choice. The City Council placed Measure L, the Pasadena Public Library Services Continuation Measure on the ballot so voters could decide on the maintenance of a special revenue source for library programs and services. If voters approved Measure L, it would generate approximately $2.8 million annually for 15 years in dedicated, locally controlled dollars for Pasadena's libraries. Find out how the ballot measure was developed, how much it can cost to run a campaign such as this and why 8.5 out of 10 voters supported it. We will also spend some time talking about what is involved in getting a new measure on the ballot if your library is considering going to your voters.